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Inside a REAL Shiner Wedding

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Significance > Success: A Billionaire’s Perspective

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  • Inside a REAL Shiner Wedding

    In Texas, weddings aren’t just about the couple - they’re about the community.
    In Shiner, when two people get married, the whole town shows up. Former brewmaster Jimmy Mauric shares wild, hilarious stories of what those weddings are really like - where ice-cold Shiner flows like water, family an...

  • They Were Brewing Their Final Batches…

    In the late 1980s, Shiner’s production had dropped to under 40,000 barrels, and the business was struggling financially. Under Jimmy’s leadership, beginning in 2005, the brewery rebounded - and production skyrocketed, climbing into the hundreds of thousands of barrels per year! Watch the FULL pod...

  • They Let a TEEN Run the Brewery?!

    Jimmy Mauric walked through the brewery doors at age 17 - washing bottles - in his hometown of Shiner, Texas. Decades later, he rose to become only the sixth brewmaster in Spoetzl Brewery’s storied 100+ year history, ultimately serving for 46 years before retiring! Listen to the story about how h...